Good news, fellow bikers, Honda’s CEO Takeo Fukui announced in the Mid-year speech that: “Demand for motorcycles as a means of transportation is expected to continue to grow mainly in Asian and South American nations. In addition, considering the global high price of crude oil, there is a good chance that motorcycles will be considered not only in developing countries but on a global basis.
Honda will create motorcycle products which reflect the unique characteristics of Honda and exceed the expectations of customers while striving to develop another model which creates a new motorcycle category and market as did the Super Cub. ”
If you want to have an idea about what “exceed the expectations of customers while striving to develop another model which creates a new motorcycle category”, have a look at the Honda DN-01 videos and you will get the point.
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